Friday, 27 June 2014

Unit 30: Assignment 2- Task 2: Ideas generation

Task 2: Ideas generation 

Storyboard 1:
This is our storyboard of our advert. This when we started to plan out are advert for our idea for the iPhone that we will be producing. This advert will be about the iPhone 5s and how the iPhone will benefit people when they are in difficult situations. In the storyboard you can see it shows different ways of the iPhone being helpful. For example if your are lost or you you are looking for a particular place to go and don't know how you can use Google maps on the iPhone to find where you are or to find where you want to go. 
The form of advertising that we will plan to do is realist narrative is something that most people would appealing and is something that everyone uses everyday. The content of our advert is that is to show the audience what the iPhone 5s is, what it does and any new feature that will be interesting to find out. At the start of the advert we show a person with an iPhone playing music and it shows everyone flowing into a good mood and it will show new apps and features.The target audience will find this interesting because it will be targeted to people who like music and learning new things. And it something easy, quick to learn and makes life easier for all ages. The iPhone is a very popular smartphone so it will appeal to people who has an iPhone. To make this advert appealing to your target audiences it will need to be fun and memorable to watch so people will know.


Storyboard 2:


The second idea for our advert for the iPhone is a more factual informative advertisement style because we will show more of the main features and what makes it better from the previous versions of the iPhone. This form of advertising is also a realist narrative as is the same product from the first idea. This advert will show whats new about the iPhone 5s as the advert goes along. For example the iPhone 5s has a fingerprint identity sensor and has a better faster camera than the one before it. '' All of these features in a smartphone would make it ahead of its time''. This will interest people get the iPhone as it shows and explains what the features and apps to do make life fun and easy to enjoy. Its something new and everyone knows what the iPhone is so it will interest most people.

Both of the advert that we will finally choose to work on will have similar camera shots to show closes up shots of the iPhone and show the detail of its features and apps that come with it.   

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